An elite team of experts with combined over 50 years of negotiating, business, and legal experience for your needs
Partner & Certified Agent
Delano Saporu is a certified Agent who brings a wealth of business, finance, and negotiation experience to New Street Sports, Delano is dedicated to providing unparalleled representation and support to athletes as they navigate their professional careers. Delano is a CNBC contributor and a wealth planner for over 450 families
Partner & Director of Strategy
David Baldini is spearheading New Street Sports' athlete strategy, leveraging his extensive expertise to maximize their earnings potential. Formerly the Chief Executive Officer of integrateIT, David played a pivotal role in the company's business development, corporate vision, and strategic growth
Partner & Head of Career Management
Geoff Keller brings a wealth of experience to New Street Sports Agency, drawing from his extensive track record as a consultant and executive across multiple industries. With a keen understanding of business dynamics and a proven ability to drive strategic initiatives, Geoff is instrumental in shaping the prior, during, and post-career strategies for our athletes.
Head of Operations & Client Relations
Nora Saporu brings her dynamic expertise to New Street Sports as our Operations and Athlete Branding Director. With a rich background in sales and marketing gleaned from her tenure at some of the world's leading tech companies, Nora brings a fresh perspective and innovative approach to our agency
Social & Branding
Joy Valerie Carrera is a seasoned strategist with over a decade of expertise in personal branding, social media, and storytelling. She specializes in helping individuals and businesses craft authentic narratives that connect with their audience and drive results. With a focus on creativity and strategy, Joy empowers clients to build standout brands that achieve their goals.
